5 Reasons to Be Inspired by Music Today
Sometimes the bad vibes and cynism on music industry blogs wears us down (*cough* Digital Music News *cough*), and on a day where we need to keep positive and upbeat, we’re determined to change the conversation and say why we love the music industry the way it is today. Yes, you read that right. What? Wanna fight about it? The truth is, the industry has obvious struggles and wounds, but in turn those scars have given birth to some beautiful new aspects about the industry we’ve come to love.
How is this not the coolest thing happening in music right now? Granted, if musicians were more financially stable, crowd-sourcing might not be the phenomenon it is today, but it’s nothing short of remarkable seeing artists directly supported by their devoted fan base on their projects. We all know about Amanda Palmer’s groundbreaking success, but the truth is music projects are one of the leading examples of crowdsourcing success stories.
It’s unquestioned this is the hardest era for musicians to succeed in, and you’ll get differing opinions on this, but we strongly feel music is still getting better and more progressive. The web guarantees diversity and more bands than we could possibly devour in a lifetime. New and interesting bands keep churning out different fascinating music every year and this won’t stop, despite all the adversity in the industry.
Technology and Autonomy
We’ve said this before, but musicians today have never had so many tools at their disposal at any point in history. The web presents so many free and cheap marketing tools and new ways for bands to interact with their fans. It’s never been easier to operate without a label, and you see big bands following suit, like Radiohead, with what they did with In Rainbows. Musicians, although poor and frustrated still retain a strong sense of autonomy in an industry where labels are becoming less relevant.
Concerts and Festivals Are Thriving
Where musicians lack on album purchases, they gain in ticket sales. The live experience hasn’t been affected, in fact, it’s booming. New music festivals are popping up every year, ticket sales are going up and the fans continue to flock. Yes, it’s exhausts the musicians to tour so much, but this is the new way of doing things. Passion for music still thrives, and fans still understand the value of a great show.
Blurring the Line Between Fan and Artist
Social media and direct-to-fan services have completely changed the dichotomy of the artist and the fan. The two have never been closer and more dependent, and it strengthens the relationship and helps achieve a completely unique experience for fans and their music.