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Note
23rd April 2013
ThingLink Adds Interactive Image Sharing to Facebook Timeline
ThingLink, the most popular interactive image platform for publishers, brands, agencies and consumers, today added interactive image sharing to Facebook Timeline. Now when publishers share ThingLink interactive images to Facebook, viewers can ‘touch” them to experience the content inside the image — without leaving Facebook.
ThingLink’s proprietary, patent-pending web-based solution allows publishers to create, tag and share any image, in any environment, quickly and easily. ThingLink allows content producers to better understand how their images are being used by consumers on the different social media platforms, both in terms of interactions with the image as well as a wide range of social behaviors.
Publishers and individuals can now use ThingLink to transform static images on Facebook Timeline into a discovery experience — with music and video players, social links and brand content that appear inside an image when it is “touched.” Rich media tags from services like Youtube, Vimeo, Instagram, Imgur, Flickr, and Twitter are supported from the beginning, and support for custom third-party tags will be added in the coming weeks.
“Images are becoming forums for conversation and discovery that include sharing, touching, commenting, and remixing rich media content created by others”, said CEO Ulla Engeström. “ThingLink is now enabling a new kind of discovery experience on Facebook Timeline that evokes emotion and brings moments to life in ways that drive higher engagement.”
Example: Mèdecins Sans Frontiérs on Facebook Timeline via ThingLink: https://www.facebook.com/msf.english/posts/10151343426237385
Founded in 2010, ThingLink is the leading interactive image platform with over 130,000 publishers. ThingLink’s enterprise level account for publishers, agencies and brands offers such key features as group account management and the ability to create and launch custom image apps and icons that enhance engagement. ThingLink also offers advanced metrics for measuring image performance across social channels like Facebook, Twitter, and Tumblr, enabling valuable, new insights into consumer engagement.
At launch tomorrow, we are supporting YouTube, Vimeo, Instagram, Imgur, Flickr, Twitter, iTunes, and all Open Graph tags inside images. We will add support for more tags (including custom 3rd party tags) in the coming weeks.
How does it work: Touch the FB sharing icon on any ThingLink image or drop a ThingLink image url to FB Timeline directly.
When ThingLink interactive images are shared into Twitter, brands have commonly seen 5-30x improvements in engagement. Wherever ThingLink images are used on Web pages, the discoverability of content inside images makes those pages”stickier”, with increases in time spent on page.
For more information visit ThingLink.com and ThingLinkPress.com.
Source: ThingLink press release
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Photo
5th April 2012
Take notice, labels. This is a snapshot of how you can use our Timeline app to sell your whole catalog. We don’t charge by the album for Facebook. It’s all free.
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Photo
4th April 2012
MILESTONE: ONErpm’s Facebook Store Converts to Timeline
It’s finally ready! Artists and labels can now sell their catalog with all the more space Timeline provides. There will be some design/functionality updates soon, but the product is ready for commercial use. Enjoy.
Interested in your own app? It’s free to use. Sign up on ONErpm.
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Photo
30th March 2012
Yeah, Facebook Shouldn’t Be Your Hub for Everything, But…
It’s a royal pain in the ass for a musician to do the creative work and the marketing work on the side. This explains why a lot of bands appear only to do the bare minimum by maintaining a Tumblr, Twitter and Facebook, and that works to some extent.
Facebook, is largely used as the mothership for a lot of bands, but it’s argued that bands need to have their own website. This is true. These social channels should be attachments to your website, arms if you, and not the other way around. Having your own website matters on a brand level, and that’s half the game.
With that said, while it’s always fashionable to sneer at Facebook and its constant design updates, it still remains the biggest online community in the world. It’s vital to have a Facebook band page with a store and all the other apps needed. You just need the website too. Sites like StageBloc and One Sheet want bands to skip the step of creating their own websites, but let’s not kid ourselves.
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Photo
27th March 2012
BIG NEWS! We’re finally ready to launch our Facebook app redesign for the new Timeline dimensions. It’s bigger and much easier to use. Check out the rest of the photos at our Facebook page! We want your feedback.
It launches this Friday when all of Facebook converts to Timeline.
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Photoset
26th March 2012
Traffic for Facebook Artist Pages Plummets — (Thanks, Zuckerberg)
Holy shit…everyone knew the removal of Facebook’s default page was gonna to cripple the marketing ability for brand pages and app companies like BandPage, but this is catastrophic. Worst of all, it means artists are going to feel the most pain.
What it means:
- Bandpage of RootMusic is in serious trouble, although they surely didn’t act like it at SXSW.
- The music marketing sector of Facebook starts with a clean slate. No one knows how to tackle it yet, not even BandPage.
- Bands need to invest in making a web homebase other than Facebook, Tumblr or One Sheet. Don’t strictly rely on the social networks to get it done, because then this happens.
- Commerce apps like ours need to take advantage of Timeline’s strengths in order for bands to keep a home on Facebook.
